The RF Canon 28-70mm f/2.8 STM lens is a versatile and compact zoom that can be used by most content creators. Its fast f/2.8 aperture and 28-70mm range make it ideal for capturing landscapes, portraits, and everything in between. It also features L-series optics and is a relatively inexpensive choice for users. Compared to the RF 24-70mm F/2.8 L, the 28-70mm is a lighter and smaller lens. It features a more conservative optical design, and it's still capable of shooting at a wide-angle 28mm. The lens can also collapse if it's not in use, which makes it ideal for carrying cases or over a shoulder.

The fast f/2.8 maximum aperture makes this lens ideal for capturing landscapes, portraits, and everything in between. It also enables users to create images with a shallow depth of field. Its fast AF system and optical image stabilizer allow you to create sharp images. The Canon's Stepper AF-STM motor is silent and fast for optimal performance when shooting still images and video. The Canon's focus breathing feature ensures smooth focus during video recording. Its optical image stabilizer can be used with a compatible camera for up to 7.5 stops depending on the mode. It helps minimize the effects of shake even while shooting handheld and in low-light conditions. 

Convienent Mid-range Zoom Lens 

Light & Compact 

Newly Designed Image Stabilization Unit 

Collapsible Design 

Super Spectra Coating (SSC) 

ROunded 9-Blade Diaphragm

Its versatility will help you shoot both low-light and portrait photography with ease. The Canon RF 28-70mm is capable of delivering the same optical performance as its L-series counterparts. This is a significant achievement, especially considering that the lens also features a small form factor. Its advanced optical design ensures that detailed images can be captured even while shooting wide open. The 28-70mm lens features two ultra-low dispersion elements at the front. This configuration, which was only found in L-series models, helps reduce the weight of the group and correct chromatic aberration. The two glass-molded asphericals in the lens help minimize aberrations and keep it compact. The Super Spectra Coating also helps reduce ghosting and backlit flare for enhanced light transmission. The Canon RF 28-70mm lens features a built-in stabilization system that's designed to help minimize the effects of shake. 

The RF 28-70mm lens is built with a durable and small physical construction. Its weather-sealed L-series glass ensures that it can endure the elements. This makes it an ideal choice for videographers and photographers. The lens' compact design helps it keep its size even when not in use, and it features a customizable focus ring for easy operation. The lens is constructed with a weather-sealed outer surface for operation in challenging conditions.